Every improvement, on the record.

A loyalty program your customers can actually spend

Loyalty went from a strategy document to a working program. You decide exactly which events earn points – and what spend means in your business, because a sportsbook bet is not a casino deposit and a SaaS invoice is neither. Before you switch anything on, a simulator prices the program against your real history, so you know what last quarter would have cost you. And when you change the rules mid-flight, you choose what happens to the people already in it: keep their earned tier, or re-evaluate everyone under the new math.

• Earning is an explicit allowlist – you pick the event types from your own data, nothing earns by default
• Rewards, balances and redemptions have a public API, so your product can show points and burn them at checkout – a retried redemption never spends twice
• Tiers, expiry, grandfathering and terms & conditions are all yours to set, per brand
• Each brand runs its own pot – points earned on one brand can never be spent on another

Every brand keeps its own books

We went through the platform end to end and made brand separation a hard rule, not a convention. Loyalty balances, churn predictions, lifecycle stages, customer timelines, alerts – each belongs to one business profile, full stop. A customer who exists on two of your brands appears as two separate relationships, each seeing only its own history. If you run brands for clients, this is the guarantee that one client's view can never leak another's customer.

• The alerts bell and Marketing Pulse now show the active brand's alerts only – switch brands, the alerts switch with you
• Customer views, predictions and loyalty are scoped the same way, by default, everywhere
• Deleting a brand now takes its operational records with it instead of quietly promoting them to account-wide

Flash report: the month you picked, honestly told

The headline cards now show totals for the whole period you selected, not just its final week – with rates like ROAS and CPA computed properly from the period's sums. A week with no observed data now reads as a dash instead of a zero, because "we saw nothing" and "you got nothing" are different facts and only one of them deserves a red light. The report also remembers the period you picked when you navigate away and back.

One home for documentation, and API keys that explain themselves

All documentation now lives under Docs – including a proper API manual with real, copyable code examples – and the old legacy API page is gone. On the API keys page, every key now shows exactly what it can call, so granting a permission is an informed decision rather than a guess.

Service messages – receipts and notices that always arrive

Your messages now come in two kinds, and the platform keeps them honest. Marketing is what it always was – campaigns and journeys, governed by unsubscribes, frequency caps and send hours. Service is new: order confirmations, password resets, payout and account notices. A customer who unsubscribed from your marketing still needs to know their payment went through – so service messages reach them, carry no unsubscribe link, and send from their own verified identity so your campaigns' reputation never touches your receipts.

• Set a journey to Service under Settings → Message type – it re-enters for every event and skips send hours, because a receipt can't wait for business hours
• Service email sends from its own domain – set it up in Connections, next to your marketing identity
• Every service send is checked for marketing content – promo language in a receipt is flagged in the run log before a customer or a regulator sees it
• Hard limits still hold: bounced addresses and a blacklist set to "Blocks everything" stop service messages too

Send receipts from your own system, through your CMO

If your app already knows an order shipped or a password was reset, it can now hand the message to the platform to deliver – on email, SMS, WhatsApp, push, or the on-site inbox – with one API call that sends immediately. Idempotency keys mean a retried request never becomes a duplicate receipt, and every send is logged with what kind of message it was, so your compliance story is a query, not a reconstruction.

• One call, five channels – delivered on the spot, not on a schedule
• Grant a key the permission under Settings → API keys – existing keys can't send until you say so
• Suppression and blacklists are enforced per brand, exactly like every other send

Storage is unlimited, and Usage shows everything you have left

Storage limits are gone – generate and keep as much as you like, and we'll simply show you how much you have. The old storage tab in Settings is now Usage: credits, email sends against your monthly allowance, warehouse events against your plan, and storage, all in one view with the same numbers you'll find on the Data page. If a meter is running high, it says so – and says what happens at the top, plainly.

Every connection card now has its verbs

Connected used to be the end of the story on the Connections page – a green pill and no way back in. Now every sending channel keeps a Manage button beside its Connected state (rotate a key, change a from-address, adjust a cap), and every connected platform card can disconnect right from the card, with a second tap to confirm so one stray click never severs anything.

Your specialists now have their own email address

Every autonomous specialist can write to you from their own address – a question when they need your input, a heads-up when a plan is waiting on you, a note when a goal is finished. Reply to the email and they pick up your answer and keep working. You stay in charge of anything that publishes: approvals still happen in the app.

• Each specialist writes from their own address, under their own name
• Reply from your inbox – your answer reaches them and work continues
• Only you can steer: replies from anyone else are ignored
• Turn it on under Autonomous → Office → Notifications → Delivery channel

A calendar for your AI team

Autonomous Mode has a Calendar tab: a month view of everything your specialists did and everything they have scheduled – work published, reports produced, items waiting on you, goal milestones, and upcoming runs. With one specialist the team list is enough; with many, the calendar is how you see the tempo of the whole operation. Filter by specialist to follow one person's month.

Every checkpoint now shows its work

Goal pages used to tick checkpoints off without showing what they produced. Now each completed step shows its actual output – research findings, data pulled from your warehouse rendered as a table, documents with a link to the full result. Goals also show credits spent against their estimate, and cloud-browser research now delivers its findings instead of finishing silently.

Agent reports: everything your team files, in one tab

Analytics has a new Agent reports tab listing every analysis document your tools and autonomous goals produce – performance reviews, KPI dashboards, board decks – each traced to the tool, goal, or schedule that made it. Decks open in a slide viewer and download as presentations. If your team said it built a report, this is where you find it.

Autonomous work actually rings the bell now

Notifications from your AI team – a draft ready for review, content auto-published, a budget warning, a plan waiting for approval, a finished goal – now arrive in the notification bell with a link that takes you straight to the right place. They were being recorded somewhere the bell never looked. The Notify me step in Journeys can also email you a copy of its alert, so results reach you even when you're not in the app.

Autonomous Mode speaks plainly

A full pass over the autonomous surfaces so they read like a colleague, not a console. Statuses are plain language ('Waiting for the scheduled time' instead of system codes), countdowns actually count down, drafts blocked by brand guardrails show exactly which rules they tripped, and checkpoints that will publish somewhere real are marked 'goes live' – no badge means the work stays inside the platform. Campaigns now shows only the work you commissioned; what your specialists start on their own lives under Autonomous, attributed to them. Credit pricing is stated honestly everywhere: tool runs cost their listed price, thinking check-ins 0.5, a batch of specialist ideas 2.

Experiments – A/B tests as decisions

Give a personalization rule two variants (or a holdout) and wrap it in an experiment. The new Experiments page shows each arm's exposed visitors, conversions, revenue per visitor, uplift against the original, and the probability the winner is real – measured on identified visitors, with small samples flagged honestly. Declaring a winner applies it for everyone in one click.

Winners earn their next move

When a piece of content beats its own channel's two-week norm, it now shows up on Home as a move, not a chart – with a one-click Repurpose that opens Chat carrying the winning content and its numbers. Channel-relative on purpose: an email that doubles email's norm outranks a big absolute number elsewhere.

The sidebar tells the loop: make, engage, measure

A new Customers section gathers Audience, Inbox, Surveys, and Promos – the surfaces where you know, talk with, and reward your customers. Analytics moved next to the rest of measurement under Insights, and Setup at the bottom keeps pure infrastructure (Integrations, Data) out of the daily flow. Every path is unchanged, so bookmarks and muscle memory survive.

The Data Manager tells one person's story

Example values across the Customer and Purchase sections now come from one real record instead of a mix of rows – no more two different emails pretending to be the same customer. Demo data got the same care: named demo people with stable external IDs, so customer identification is something you can actually test.

Home shows your latest work, named by what it says

The "Lately from you" strip on Home now mirrors your Library exactly – same items, same order, landing pages included. Creations are titled by their content (the ad's headline, the brief's first line) instead of the tool that made them, and research and campaign cards show a readable digest instead of an empty box.

WhatsApp joins your journeys

The fourth messaging rail, next to email, SMS, and push. Connect your own WhatsApp Business account (Meta Cloud API) once, and journeys can message customers on WhatsApp – using your Meta-approved templates, with variables filled per send and a preview of the message as the chat will show it.

• Bring your own WhatsApp Business account – verified against Meta before saving
• Approved templates with {{variable}} filling – compliant by construction
• Send to the person in the run, or broadcast to an audience
• Opt-outs shared with SMS; blacklist and self-exclusion rules apply before anything sends

Surveys – ask your customers, and your data gets smarter

NPS, satisfaction, and open feedback on a page that carries your brand – logo, colors, and wording inherited from your business profile. Describe what you want to learn and the AI drafts the questions in your brand's voice. Every answer connects back to the person: identified respondents join your Contacts stamped with their score, responses land in your warehouse as survey_completed events, and the results panel joins answers to revenue – so you can see what a promoter is actually worth against a detractor.

• Branded fill pages – logo, accent color, intro, all from your business profile
• Every answer is recorded as it's given – partial and completed responses shown separately
• An identity question (email, username, or customer ID) joins answers to your data even on public shares
• Answers → performance: revenue per person compared across promoters, passives, and detractors
• Journeys trigger on "completes a survey"; survey links in campaign sends are personalized per recipient
• Ask in chat: "create a survey and write an email for it" – your agents create, read results, and link them
• Optional tracking on the fill page: your own SDK site, GA4, or Meta Pixel

Link Building – SEO articles written, published, and earning links, on autopilot

Rankings are earned twice: by what you publish and by who points at it. The new Link Building studio runs both sides as a paid add-on. It researches keywords worth owning for your market, writes genuinely useful long-form articles, publishes them continuously, and earns contextual backlinks from relevant sites as the library grows. Everything lands as receipts, not promises: a publishing calendar with the planned queue, every link listed with its source, status, and domain rating, and articles delivered into your library – publishing straight to your connected CMS when you want them to. You stay in control of the plan: change any queued keyword until its article is written, and give the writer a brief per article. Your autonomous specialists see the program too, so they complement it instead of duplicating it.

• Publishing calendar – what shipped and what's queued, day by day
• Every link earned, with source site, verification status, and domain rating
• Change queued keywords and add writer briefs until the article is written
• Articles land in your library and publish to your CMS – or wait for review

Journeys grow into scenarios – multiple triggers, send windows, and a canvas you can annotate

One journey can now carry several entry points: an event trigger and a schedule in the same scenario, each with its own audience scope, each switchable off on its own. Sends respect per-day send windows – 9–10 and 12–14 on weekdays, quiet weekends – set visually, per journey. Waits got smarter too: hold until a customer does something (or doesn't, and branch on it) or until a specific moment. And the canvas itself now takes notes and section frames with size and color presets, so a complex scenario reads like a document, not a puzzle. The journeys list keeps up at scale – search, filters, and triage sorting when you're running dozens.

• Multiple triggers per scenario, each scoped and individually switchable
• Per-day send windows with multiple intervals – set once, respected everywhere
• Wait for an event with a timeout branch, or wait for a moment
• Notes and section frames make big scenarios readable

Image Center, refreshed

One of our oldest studios caught up with the rest of the product. The editor chrome is cleaner and quieter – grouped controls, one clear Save, a calmer canvas – and generating starts from a proper brief: describe what you want in a sentence, pick a format from named presets (Feed 4:5, Story 9:16, Cinema 21:9…), and the studio expands it into a full creative prompt before generating. You see that prompt, can edit it, and regenerate until it's right. A handful of rough edges went with it, including a bug where vague prompts could come back with no image at all.

• Brief in, agency-grade prompt out – visible and editable before you regenerate
• Named format presets instead of a ratio dropdown
• Cleaner toolbar, dialogs, and canvas – same tools, less noise

Your numbers in your currency – set it once per brand

If your store charges in koruna, euros or pounds, your revenue was always koruna, euros or pounds – the platform just labeled it with a dollar sign. That's fixed. Set Business currency in Settings and every revenue and customer-value figure follows it: Home, Analytics, Customer Intelligence, Marketing Pulse, Flash Reports, the Data Warehouse, win-back audiences, your morning brief. Formatted properly for the currency, not just a swapped symbol – 57 214 Kč, not Kč57,214. Each brand has its own setting, so an agency can run a Czech client and a US client side by side. And closed flash reports keep the currency they were closed with – frozen evidence doesn't rewrite itself when a setting changes.

• Per brand, not per account – every client can charge in its own currency
• Everything that shows business money follows it, including exports
• Closed report packs stay exactly as closed – evidence never re-labels itself
• Your subscription and credits stay in USD – this is about your data, not our pricing

Lifecycle Movement answers the two questions that matter: is this normal, and is it covered?

"$84,276 slipped" means nothing on its own – maybe you also recovered more than that. Movement now leads with net value drift: what slipped, what recovered, and how that compares to the period before, so you know whether this week is a crisis or a Tuesday. Below it, automation coverage shows what share of the slipping value has a live journey running against it – and where nothing is listening, one tap builds the play with the right trigger already set. The whole page is built for operators: momentum in money rather than headcounts, the matrix shows value moving with each cell's share, and every ribbon in the flow chart is clickable – see exactly who moved, what they're worth, and act on them.

• Net drift with a baseline – slipped vs recovered vs the prior period
• Automation coverage – how much slipping value has a live play, and the gaps
• One-tap "Build the play" seeds the journey with the right lifecycle trigger
• Click any ribbon or cell to open the flow – the people, the value, the actions

Win-back picks up where you left off – and drafts every touchpoint

Your latest generated campaign now survives a refresh: come back any time and it's waiting, with its numbers intact. Every touchpoint card gained its own draft button that knows the channel – an SMS touchpoint drafts an SMS, a call touchpoint drafts a call script – each seeded into Chat with the full brief: angle, offer, timing, audience and its real size. The audience card's numbers now reconcile to the person with the churn tab and Home, the campaign exports to PowerPoint, and building the journey states plainly what it does: the structure and timing – the messages themselves are yours to draft, per touchpoint or all at once.

• Refresh-proof – the latest campaign restores automatically, per brand
• Channel-aware drafting on every touchpoint – email, SMS, push, call scripts
• PowerPoint export alongside Word and text
• Audience numbers reconcile exactly with Customer Intelligence and Home

Chat can now find what it doesn't have a URL for

Ask "who are the top competitors in my market?" and your CMO can actually go look – it searches in your market's country and language, not generic US results, then reads the pages that matter. Name a specific site and it still browses it directly, as before; search is only for discovering what neither of you has a link to. Long research runs got sturdier too: when a browsing session brings back more than fits in the conversation, the full findings are saved to your library automatically and the conversation works from the essentials – nothing gets lost, and your CMO can pull the details back in whenever it needs them.

• Market-aware search – a Czech business gets Czech results, not US ones
• "Go to their site and summarise it" still browses directly – search never gets in the way
• Long research findings save to your library automatically – interruption-proof

Write it here, publish it there – your CMS is now one click away

Connect your CMS – Webflow, WordPress, Ghost, Contentful, Notion, Medium and more – and it simply appears in the Writing Studio export menu as "Push to Webflow". Pick the collection or blog it belongs to and the article lands there as a draft, formatted and ready for your final review. It works in chat too: tell your CMO "publish this to Webflow" and it asks which collection – in plain words, like a colleague would – then confirms when the draft is live. Everything arrives as a draft on purpose: nothing goes public without you.

• Any connected CMS shows up in Writing Studio's Export menu automatically
• Chat understands "push this article to my blog" – and asks before it guesses
• Always a draft first – you publish from your CMS when you're ready
• Connected-app answers in chat now read like a colleague, never raw data

Your language, everywhere – not just in chat

Set your output language once in Settings and every word the platform writes follows it: strategies, emails and sequences, ads, blog posts, your morning brief, autonomous drafts, journey content – even the headline written inside a generated image and the script an AI actor speaks in your videos. Czech, German, French, Spanish, Polish and more, with proper native spelling and diacritics, not machine-translated English. If you work in one market and write in another, the setting follows the work, not the interface.

• Every generator honors it – tools, briefs, autonomous mode, journeys, chat
• Text rendered inside images and spoken in video scripts follows it too
• Native-level writing with correct diacritics – háčky a čárky included

Analytics you can actually interrogate – any dates, any device, one truth

Revenue analytics gained a real calendar: pick any date range – "June 1 to June 10" is now an answerable question – and every number, delta and channel breakdown recalculates against the equal period before it. Web analytics split by device, so you can see how mobile visitors behave differently from desktop across traffic, engagement, campaigns and site speed. And underneath it all, one calendar of truth: the Dashboard, Analytics and Flash Report now count the same dollars for the same days, to the cent – with a date picker on the Dashboard too.

• Calendar range picker on Revenue, Web and the Dashboard
• Desktop / mobile / tablet split across every web report
• The same question now gets the same number on every page
• The purchases ledger says exactly what its search filters – just the table

Your website becomes a marketing signal – no developer required

The no-code event capture grew up. Point an event at a click, a form submit, or simply a page visit – "reached /thank-you" now counts, even on single-page apps – and pull the order value straight out of the page, like a cart total. Then the part that makes it matter: your website activity now feeds your marketing. Journeys can start when an identified customer is active on your site, and Audiences can hold a living "Active on site – last 7 days" segment, built for the two plays that pay: catching hot visitors while they're browsing, and noticing loyal customers before they drift away. Every plan includes a generous event volume – up to a million on Starter – with a quiet meter in your Data hub so you always know where you stand.

• Capture on click, form submit, or page visit – SPAs included, zero code
• Read values off the page itself – a cart total becomes revenue data
• New journey trigger: "someone is active on your website"
• New segment preset: "Active on site" – target the warm, rest the dormant

Your work finishes even when you don't wait for it

Start something – an image, a video, a landing page, an email, a strategy – and walk away. Close the tab, switch tools, shut the laptop: the work finishes on our servers, lands in your Library, and writes itself back into the conversation. Come back and the chat shows the finished result, not a spinner; stay on the page and it appears live the moment it's done. Landing pages arrive as editable Builder drafts and Email Studio generations save themselves as draft projects, so nothing you generate can be lost by leaving. And one more piece of fairness that was overdue: if a generation fails, the credits come back – automatically, every time.

• Leave any time – generation continues server-side and lands in your Library
• The chat updates itself with the finished result, image and video included
• Landing pages and Email Studio generations persist as editable drafts
• Failed generations refund their credits automatically

The Chrome extension becomes a marketer's sidekick

The extension used to be a capture tool with a chat in a drawer. Now it's your CMO looking over your shoulder, wherever you work. Open the sidebar on any page and it knows where you are – a competitor's site, an ad library, your own ads manager, an article – and offers the three actions that fit, from "What are they testing?" to "Propose one optimization." Right-click in any text field on the web to draft, rewrite, or tighten in your brand voice – LinkedIn composer, your CMS, anywhere. Select what you're about to publish and run a preflight: a ten-second verdict against your brand voice and your guardrails before it goes out. Save a competitor's ad and one click makes your version. And when your autonomous team has drafts waiting, they appear right in the sidebar – approve without leaving the page you're on. Chat responses stream live with a running status line, no more doubled answers.

• Page-aware sidebar – the right three actions for whatever you're looking at
• Write anywhere in your brand voice: draft, rewrite, tighten in any text field
• Preflight before publishing – brand voice + guardrails check in seconds
• Approve autonomous drafts from the sidebar; clip an ad, make your version

“Build a presentation from this” – and it's a real PowerPoint

Ask the chat for a presentation and you get an actual .pptx file – not an outline to paste somewhere. Say it about anything in the conversation: the strategy you just built, a campaign's numbers, research results. Your AI CMO writes the deck the way a strategy team would – an assertive takeaway per slide, your real numbers pulled forward, a closing slide with the next steps – and hands you the download. It arrives in your brand by default: your colors, your logo on the title slide, your font. Want it plain? Say “make it neutral.” Every deck is saved to your library, and regenerating with a different angle or audience is one more sentence. 10 credits per deck.

• A downloadable .pptx, built from what's in the conversation
• Deck-team writing: one takeaway per slide, real numbers, clear next steps
• Your brand by default – colors, logo, font; neutral on request
• Saved to the library; regenerate with a new angle any time

A campaign chat never forgets it's a campaign

However you come back to the chat – sidebar, bookmark, plain link – a coached-campaign conversation now returns with its campaign context intact: the coaching banner, the plan, the step tracking. Before, returning through the plain chat link reloaded the same conversation as a normal chat, and your AI CMO quietly lost sight of the plan it was coaching you through. The conversation itself now carries its campaign identity. Starting a new chat still gives you a clean slate, and switching between conversations in history can't mix one campaign's context into another.

• Come back any way you like – the campaign context comes back with you
• New chat is a genuinely fresh chat; your campaign's conversation stays one click away
• Switching chats in history keeps each campaign's context to itself

Your work in flight, one glance closer – Home, Calendar, tasks

Three small moves that shorten the distance between seeing work and doing it. In-progress projects on Home went from three quiet cards to a working ledger: each row shows how far along the project is (3 of 8 done, with a progress bar), the actual next task by due date, and the deadline – overdue first, so the right thing nags. On the Calendar, clicking a project task now opens that task's detail inside its project instead of dropping you at the project door. And the task card itself got the full treatment: wider, the title in editorial type, the description as open text instead of a cramped box, and the details in a calm two-column layout.

• Home: progress fraction + the next due task for every project in flight
• Calendar: a due task click-through lands on the task, not just the project
• Task detail: more room, clearer hierarchy, description that reads like a brief

Campaign coaching keeps pace with you

When your AI CMO coaches you through a campaign plan, finishing a step now feels like finishing a step. The moment the step's work lands in the chat – a scrape, keyword research, an analytics pull, a draft – a quiet card appears right beneath it: mark it done, and the CMO picks up the next step in the same breath. No more opening the full plan to tick a box. The CMO also keeps perfect count now – marking a step done moves it to the very next one, never past it – and a fast click on the card can't outrun the chat anymore: the follow-through always arrives.

• Mark a step done right under the work – the plan sheet is for overview, not chores
• The CMO continues with the next step, exactly the one the plan says
• Click the moment the card appears – the next step always follows

Journeys, Campaigns, Autonomous and Strategy Tracker – one calm design language

Four of the platform's busiest pages now read like the rest of the house. Journeys went from fifty icons to one calm page – describe the journey you want in a sentence, or start from a template that tells you when it runs and what it ships. Campaigns opens with the number that matters: how many decisions are waiting on you. Autonomous puts the working surface first – what the team shipped, what needs your eyes – in the same quiet ledgers you know from the rest of the platform. Strategy Tracker reads as a pipeline now: which strategies are in execution, what each one has shipped, all in one register. Status everywhere is a small colored dot and a word – no badge soup, no icon noise, charts keep their color where color means something.

• Journeys: describe it in a sentence, or pick a template that says when it runs
• Campaigns: the decisions waiting on you, front and center
• Autonomous: drafts and shipped work in quiet, readable ledgers
• Strategy Tracker: your strategies as a pipeline, execution at a glance

Strategy → plan → project – one thread from thinking to doing

The three levels of your marketing now hand off to each other. Finish a strategy and take it two ways: straight into a project (tactics and content ideas become tasks with deadlines), or into the Marketing Plan Creator – where the plan doesn't just reference your strategy, it executes it. Every tactic gets scheduled at the strategy's phasing, quick wins land in week one, and the duration follows the horizon you chose – a 30-day sprint becomes a 30-day daily plan, a year becomes a year. Your goals, channels and budget carry over so you never retype what the strategy already decided. Then one click turns the plan into a project: every activity becomes a dated task, weekly milestones included, still linked back to the strategy it all came from. The chat knows the whole chain too – ask it to build a plan from your latest strategy and it pulls the real thing from your library.

• Build a marketing plan FROM a completed strategy – it schedules the tactics, not new ideas
• Duration, goals, channels and budget inherit from the strategy automatically
• Plan → project in one click – dated tasks, weekly milestones, all linked back
• Works in chat too: "build a plan from my latest strategy"

Studios search understands what you're trying to do

Search in the Studios used to match tool names only – type "SEO" and Keyword Research wouldn't show up, because the word isn't in its name. Now search speaks the same vocabulary as the tools themselves: what they're for, not just what they're called. "SEO" brings up Keyword Research, Backlinks Analyzer and Competitor Spy alongside the SEO writers; "churn" finds Customer Win-Back; "win back" ranks the right tool first. The quick filters (Write, Plan, Launch…) use the same understanding, so tools land in the right group even when their card never said the magic word.

• Search by intent – "SEO", "churn", "landing" – not just by tool name
• Results ranked by how well they match, best first
• The Write / Plan / Launch filters got the same brain

Home reads like the rest of the house – and greets you properly

Your morning brief now opens in the same editorial voice as the rest of the platform: the lead sets in display type with the numbers and names that matter carrying the ink, this week's work reads as a quiet stat strip instead of boxed tiles, and every section speaks the same typographic language. The greeting got smarter too – it uses the name from your profile, first name only, and if it doesn't genuinely know your name it simply doesn't guess one.

• The brief leads in the house editorial style – key numbers and names stand out
• This week's shipped / rated / drafts as a clean stat strip
• Greets you by your actual first name from your profile

Customer Win-Back – built on your real churned customers

Win-Back used to need a HubSpot connection to find who left. Now it reads your actual customers straight from your data – the built-in warehouse or a dedicated ClickHouse cluster, whichever you're on – and builds the campaign around the people genuinely slipping away. Choose an inactivity window (30, 60, 90 or 180 days) or an at-risk lifecycle segment, and it shows you exactly how many customers that is, the revenue on the line, and their average lifetime value – then writes a win-back campaign sized to those real numbers instead of guesses. When you're happy, one click turns it into a multi-touch email Journey – a drip that sends, waits, and follows up on its own – handed to you as a draft to review and publish. HubSpot still works if you use it, it's just no longer the thing holding the tool up.

• Your churned audience comes from your own data, not a required integration
• Works with the built-in warehouse and a dedicated ClickHouse cluster alike
• Real numbers up front – who's at risk, the revenue on the line, average lifetime value
• Turns the campaign into a multi-touch email Journey you review and publish

Projects, rebuilt – and your chat finally knows them

Projects got the same craft as the rest of the platform. The board reads at a glance now: each task is a clean card with the one thing that matters – what's overdue, what's blocked, what's high priority – instead of a row of coloured labels fighting for attention. The month calendar, the by-tactic view and the list all speak the same quiet language, so nothing shouts unless it needs you. And the header opens with the numbers you actually track: done, in motion, overdue, and the date it's due. The bigger change is that chat is no longer blind to any of it. Ask what projects you have, what's due this week, or what's overdue, and it answers – with links straight to the project. Turn a strategy into a project and it's part of the same conversation from then on.

• The board rebuilt – one clean card per task, no wall of coloured labels
• Overdue and blocked read at a glance; priority only speaks when it's high
• Board, calendar, by-tactic and list all redesigned to match
• Ask chat what's on your plate – it names your projects and links you there

Your project deadlines now live on the calendar

The marketing calendar already showed everything you shipped and everything scheduled to go out. Now your project task deadlines sit right alongside them, so one view answers what's actually due and when – the email going out Thursday and the task due Friday, on the same grid. They come in under a Projects filter you can switch on or off like any channel, so the calendar can be pure send-schedule one moment and your full workload the next. A deadline behaves like a deadline, not a broadcast: it never inflates your shipped and scheduled counts, it reads red the moment it's overdue, and clicking it drops you straight into the project it belongs to.

• Task due dates appear beside your sends and scheduled posts
• A Projects filter toggles the whole task layer on or off
• Overdue tasks turn red instead of quietly fading
• Click any task to jump straight to its project

Backlinks Analyzer – who links to you, and who links to them

A new studio that reads the live link graph for any domain – yours or a competitor's. One run shows how the web ranks the domain's authority, how many backlinks and referring domains point at it, what anchor texts the web uses when it links there, and the strongest pages pointing in – each flagged dofollow or not. Point it at a competitor and you see exactly where their authority comes from, which is a link-building shortlist you didn't have this morning. The chat can run it mid-conversation too – ask who links to a domain and the numbers arrive in the thread.

• Authority rank plus live backlink and referring-domain counts
• The strongest pages linking in, with dofollow flagged on each
• Anchor texts – what the web calls you when it links to you
• Export the full list as CSV, up to 1,000 rows per run – 2 credits

Strategy Creator – from a 30-day sprint to a full year

Strategies now come sized to your horizon: 30 days, 90 days, 6 months, or 12 months. The horizon changes the shape of the work, not just its length – a 30-day strategy arrives as a week-by-week sprint where everything is startable within days, while a 12-month strategy is phased by quarter, accounts for your seasonality, and never leaves a month empty. Turn one into a project and the timeline follows honestly – a sprint creates a four-week project, a year creates a year. The studio itself was rebuilt around how a strategist actually works: your brief reads as a document written from your profile, the decisions are laid out as calls to make, and a launch bar tells you the moment it's ready.

• Four horizons – 30 days, 90 days, 6 months, 12 months
• Year-long strategies phase by quarter and build on each quarter's results
• Project timelines and end dates follow the horizon you chose
• The brief, the calls, the launch – the whole studio rebuilt

Chat answers in seconds – and keeps its reasoning

Chat used to sit silent while it worked and then deliver everything at once – on longer requests that silence could stretch past half a minute. We rebuilt how a turn starts: the first words now land within a few seconds, you watch the thinking stream live while it works, and when the reply finishes the reasoning doesn't vanish – every message keeps a quiet Reasoning toggle you can open any time to see how it got there. One more correction while we were in the room: asking for an ad now gets you one strong ad. Variations are yours to ask for, not ours to assume.

• First words in seconds – no more silent wait before the answer
• Thinking streams live while it works
• A Reasoning toggle stays on every finished reply
• One deliverable by default – say the number when you want variations

Six studios, rebuilt end to end

Keyword Research, ROI Calculator, Loyalty Strategy, Marketing Plan, Referral Program, and Customer Win-Back all moved to the same design language as the rest of the platform – and the same logic. Instead of a wall of form fields, each studio opens with your brief already written from your business profile, reading like a document with an edit toggle rather than a questionnaire. The decisions you actually own – program type, goals, channels, budget – are laid out as clear calls. A launch bar tells you what's missing or that you're ready, and when the work is generated, the export screen leads with what to do next instead of a grid of download buttons.

• Your brief arrives pre-written from your profile – edit it, don't retype it
• Decisions as clear choices, not checkbox walls
• A launch bar that names what's missing before you generate
• Results and exports redesigned around the next step, not the download

Plan changes without leaving the app

Downgrading or cancelling no longer sends you to an external billing portal. Choose a lower plan and the change is scheduled for the end of your current period – you keep your plan, credits and features until the day you've already paid for runs out, and the confirmation tells you exactly which date that is. Cancelling spells out precisely what you lose before you confirm, and if you change your mind before the date lands, resuming takes one click. The plan cards themselves got honest, too: each one now knows whether it's an upgrade or a downgrade from where you stand.

• Downgrades schedule for period end – you keep what you paid for
• Cancellation shows exactly what you lose before you confirm
• Changed your mind – resume in one click before the date lands
• Every plan card knows if it's an upgrade or a downgrade for you

The dedicated Data Warehouse – now one click to activate

The CMO plan includes a dedicated ClickHouse warehouse, and switching it on is now yours to do: one click in Analytics or the Admin Portal assigns your cluster and unlocks the full catalog of data sources. From that moment your events stream into infrastructure built for scale – billions of events, with the same dashboards, Customer Intelligence and segments reading from it. It's a team affair by design: the workspace owner or an admin activates and configures, managers can watch and trigger syncs, and every feed belongs to a business profile – an agency runs a separate set of sources per brand, and each brand's dashboards see exactly their own data.

• Activate in one click – owner or admin, on the plan that includes it
• Shopify orders and Google Ads & Meta ad spend sync in daily on their own
• Every source is tied to a business profile – per-brand feeds, per-brand numbers
• Setup of database connections (Snowflake, Postgres, BigQuery…) is included with the plan

Data Sources – a control room for every feed

The Admin Portal grew a page that answers one question at a glance: what feeds my warehouse, and how fresh is it? Every source shows its live sync status – last run, rows moved, per brand. Adding one starts with the business profile it feeds, then a catalog grouped by how each source works: webhook and CSV work the moment you add them, Shopify and the ad platforms run through the integrations you've already connected, and databases are connected by our team. Sync now means sync now – pressing it runs the real pipeline, and the freshness you see is the freshness you have. Configuration lives here, away from day-to-day dashboards, where owner and admin permissions guard it.

• Live status per feed – last sync, rows, per business profile
• A source catalog grouped by how each one works, not a guessing game
• Sync now runs the actual pipeline – freshness never lies
• Owners and admins configure, managers monitor – enforced, not implied

Stream events by webhook – on every plan

Your systems can now push events straight into your warehouse. Add the Webhook source and you get a live endpoint with its own ingest key – POST a purchase, a signup, any event from your backend, your store, or any tool that can send JSON, and it lands in seconds. One event or batches of a thousand, with copy-paste examples for cURL, JavaScript and Python. Send the same event twice and it counts once – retries and replays are safe by design. It feeds the built-in warehouse on every plan and the dedicated cluster wherever one is active, and everything downstream updates on its own: revenue, lifecycle, segments, the daily brief.

• A live endpoint + ingest key per business profile
• Single events or batches up to 1,000 – landing in seconds
• Repeats never double-count – safe retries built in
• Ad-spend CSVs now flow into the dedicated warehouse too

The Admin Portal, remade for teams

The workspace admin now wears the same design as the rest of the product and tells the whole story of your team's work. The dashboard shows your credit pool, this month's content, and a live feed of what your people created and spent. Usage breaks credits and content down per member; the audit log is a readable trail of who did what, when. Billing reads from the one wallet your whole workspace shares, shows every current plan with honest seat and brand numbers, and keeps plan changes where they belong – with the owner. Managers get a seat at the table too: team, profiles and monitoring, without the keys to billing.

• One credit wallet for the whole workspace – the numbers everyone sees agree
• Per-member usage and a real activity trail
• Billing with every current plan and seat counts that match what's enforced
• Owner, admin and manager roles with the rights you'd expect

Your website is now a channel

Journeys can publish straight to your own site. Drop a Website message step into any journey and visitors see it on your pages – a corner card, a banner, or a modal, shown to everyone or to one specific person a journey is working on. It comes with a real designer, not four fields: image placements (on top, beside the text, or behind it), your brand colors and font one click away, buttons that match your site's design system, widths, alignment, a 'No thanks' line if you want one. And the preview isn't a mock – it's your actual homepage, rendered by the same code that runs on your site, switchable between desktop, tablet, and phone. You decide when it appears: immediately, after a delay, once the visitor scrolls deep enough, or as they're about to leave. Then set a goal – a purchase, a conversion, a form submitted – and it's measured against your data warehouse: people who saw the message and then did the thing, counted honestly, with revenue.

• Corner card, banner, or modal – site-wide or targeted to one person
• A full designer: images, brand colors and font, buttons in your site's style – previewed on your real homepage across desktop, tablet, and phone
• Show it immediately, after a delay, at scroll depth, or on exit intent
• Goals measured from your data warehouse – purchases, conversions, form submits, with revenue and an attribution window you choose
• Impressions, clicks, and dismissals land in your warehouse first-party – ad-blockers don't blind it

Site SDK – one light script, now SPA-native and ad-blocker-proof where it counts

The script you install once on your site grew up. Single-page apps are tracked properly – route changes register as pageviews with fresh page context, no extra wiring. Sites with a consent banner get a real consent mode: nothing loads or tracks until the visitor opts in, and a no persists across visits. And the events your revenue math depends on – conversions, form submits, identify – now reach The AI CMO first-party, so they land in your warehouse even when browser extensions block third-party analytics. Website messages ride the same first-party path, so the new channel works for every visitor, not just the ones without an ad-blocker.

• SPA route changes tracked automatically – no extra code
• Consent mode: hold everything until opt-in, respect opt-out across visits
• Conversions, form submits, and identify mirrored first-party into your warehouse
• Message delivery and install detection no longer depend on third-party scripts

Calendar – everything shipped and scheduled, in one place

There's a new page next to Home and Dashboard: one calendar for everything your marketing did, is doing, and will do. Journey sends land on it with receipts – sent, opened, clicked – right on the day they went out. Scheduled posts, planned work, and everything the autonomous agent ships appear with dates, and a 'Shipping next' rail answers the question every founder asks: is anything actually going out? Filters keep a busy account readable – by source (planned, manual, journeys, autonomous) and by channel – and every item opens its detail: a journey send opens that journey, autonomous work opens the piece in your library. Empty days aren't dead ends either: any open day offers 'Plan this day', which hands the date straight to your CMO chat.

• Past with results: sends carry sent · opened · clicked on the calendar itself
• Month and week views with filters by source and channel
• 'Shipping next' – the next items going out, with relative time
• Every item opens its detail – the journey, the library piece, the scheduler
• Empty days offer 'Plan this day' – the date goes straight to the CMO chat

Journeys – Webhook step: call any API from a run

Journeys can now talk to the rest of your stack. Drop a Webhook step anywhere in a journey and it calls any URL when the run gets there – pick the method, add an optional auth header, and shape the body with variables like the contact's email or, most usefully, whatever the previous step produced. That means a journey can research a topic or write a message, then POST the result to Zapier, Make, Slack, or your own backend. Leave the body empty and a clean JSON envelope goes out, so wiring a catcher needs nothing but the URL. Webhooks respect the same rules as every send: they wait for approval in draft mode, skip in test runs, and stay silent for holdout customers so your uplift numbers stay honest.

• Any method, any URL, optional Authorization header
• Body templates with {{contact.email}}, {{previous.output}}, and more
• Empty body sends a ready-to-catch JSON envelope – Zapier wiring in one paste
• Inherits approval, test-mode, and holdout behaviour from the journey engine
• Private and internal hosts are blocked, with timeouts and retries built in

Journeys – automations that arrive built, and prove what they earn

Journeys is the automation layer of The AI CMO, now in beta for everyone. Draw a welcome series, a win-back, or a launch sequence once and it runs day and night – triggered by what customers actually do: joining a segment, submitting a form, clicking a tracked link, or simply on the schedule you set. The difference from every flow builder you've used: the journey arrives built and written. The emails inside come drafted in your voice and your brand template, SMS steps send through your own number with opt-outs handled, and steps can think mid-flow – research a topic, read a web page, write or design content – so an automation can produce, not just route. And when you want to know what a journey is really worth, switch on a holdout group: some customers don't get it, and the revenue difference is what it caused. Not attribution credit – proof.

• Welcome, win-back, and launch journeys arrive drawn and written – you approve, they run
• Triggers on behavior: segment entry, form submits, link clicks – or on a schedule
• Conditions, A/B splits, and goals on every journey
• Steps that think: research a topic, read a page, generate content mid-flow
• Holdout groups measure the revenue a journey actually caused, not just touched

Campaigns – tell it the outcome, watch the work ship

Campaigns is the new home for the outcomes your AI CMO is running. Start one by saying what you want in plain words – more repeat purchases, a product launch, a quiet segment won back – and a short wizard turns it into a real campaign: the AI writes the plan, breaks it into checkpoints, produces the assets each checkpoint needs, and schedules them. Every active campaign lives as a card you can open – the plan, the work produced, the status of each step – so 'what is my marketing doing right now?' has a one-glance answer. Finished campaigns keep their results, so what worked is on the record for the next one.

• Describe the outcome in plain words – a four-step wizard does the rest
• The AI writes the plan, produces the assets, and schedules the work
• Each campaign is a live card: plan, produced work, and status in one place
• Completed campaigns keep their results on the record

Email Studio – describe the email, get it in your brand template

Email Studio was rebuilt around one promise: the emails it makes are yours. Open it and describe the email right on the canvas – pick a type, write a brief, and the AI writes it in your brand voice. If you've added a brand email template in Brand Settings, the result doesn't approximate it – it IS your template: your page color, your rounded content cards, your typography, your footer, recreated as fully editable sections and blocks. The new section blocks are the Klaviyo-class building unit: each card carries its own background, corner radius, and padding, so template designs survive editing instead of flattening into a generic white column. Generation upgraded to a stronger writing model, subject lines come with scored A/B variations, and the whole studio was refinished to match the rest of the product – one quiet toolbar, a staged canvas, sequences in a full-height panel.

• Describe the email on the canvas – type chips, a brief, and one button; blocks stream in ready to edit
• Brand template fidelity: your template's page, cards, spacing, and typography recreated as editable sections
• Section blocks with their own background, radius, and padding – template designs survive editing
• Stronger writing model with scored subject-line variations to A/B test
• Faithful HTML preview and export at every step – what you see is what sends

Product Studio – one product photo in, nine art-directed shots out

Drop in a single product photo and walk away with a complete shoot. Product Studio reads the photo to understand what your product actually is, then a senior-creative-director pass art-directs every shot around it – apparel goes on a model, drinkware lands on real surfaces, hard goods get the staging they deserve. Choose the Shopify pack for a complete product page – compliant hero, second angle, detail, human scale, lifestyle – or the Ads pack for thumb-stopping feed and story creatives with headline space already reserved. Your product is preserved exactly as photographed in every frame: the photo is the source of truth, and nothing overrides it. All nine shots generate in parallel, land in your library automatically with permanent URLs, and open full-screen with one click. It's in Chat too – attach a product photo and ask for a pack.

• Nine shots per pack, each art-directed for what your product actually is – not a generic template
• Shopify pack for the product page, Ads pack for paid social with reserved headline space
• Your product preserved exactly – the photo always wins, environments change around it
• Every shot auto-saved to your library on a permanent URL; failed shots retry at no extra cost
• Works from Chat and autonomous mode – attach a photo and ask for the pack

Landing pages that convert – capture leads, publish on your domain, measure everything

The Landing Page Builder grew up from making pages to making customers. Describe your offer and the AI writes a complete direct-response page – benefit-led hero, concrete social proof, objection handling, and a working lead form – in your brand voice, grounded in what your data shows. Hit Publish and the page is live on a real URL instantly; point your ads at it, or connect your own domain right from the builder: enter it, add one DNS record, and SSL plus activation happen automatically. Every submission lands in your CRM contacts and can auto-enroll into a live journey – ad to page to contact to welcome sequence, with nothing in between. Views, clicks and form submits flow into your analytics on their own, and published pages ship with compiled styles so they load fast enough to keep your ad quality scores happy.

• Lead-capture blocks built in: submissions land in Contacts and can start a journey automatically
• Publish to a live URL in one click – or connect your own domain, fully self-serve with automatic SSL
• Page views, CTA clicks and form submits tracked in your dashboard; optional GA4 and Meta Pixel per page
• AI writes direct-response copy – one goal, specific proof, objections handled – in your brand voice
• A redesigned builder: describe the offer on the canvas and watch the page stream in, section by section

A new Dashboard – your customer lifecycle command center

The Dashboard has been rebuilt from the ground up around the thing that actually runs your business: your customers and your money. It opens with The Brief – a daily executive read written from your real revenue, channels and segments, ending in the single highest-leverage move, one click from done. Below it, everything a marketer checks in the morning lives on one screen: revenue with goal pacing, your customer lifecycle with real movement between stages, predictive insights (purchase propensity, churn risk, lifetime value and the next best action), live journeys, the full channel funnel from impressions to ROAS, and uplift – the incremental revenue your journeys actually caused, measured against a held-out control you can switch on per journey. New accounts see the whole board alive on clearly-labelled sample data, with a getting-started path that checks itself off.

• The Brief: a daily read of your numbers that ends in one recommended move – and it follows your 7/30/90-day range
• Customer lifecycle with movement: who moved up, who slipped, who entered – not just a snapshot
• Predictive insights per segment: purchase propensity, churn risk, lifetime value and the next best action, ready to run
• Uplift measurement: turn on a holdout when you launch a journey and see the revenue it actually caused
• Channel funnel: impressions → clicks → conversions → spend → ROAS per channel, with a clear scale-or-fix verdict

Your warehouse fills itself – Shopify orders and ad spend sync automatically

Connect Shopify and your orders flow into your warehouse every day – revenue, customer lifecycle and segments stay live without ever exporting a CSV. Connect Google Ads or Meta and your daily spend, impressions, clicks and conversions land in the funnel the same way. Every sync uses the same contract as an import: it appears in your Uploads list, it never double-counts, and you can remove it any time. Email engagement got real too – opens and clicks on managed sending are now tracked out of the box. And so nobody has to guess how it all fits together, a short 'How data gets in' guide now lives on the Dashboard, Connections and the Data manager – imports and integrations work together, in one warehouse.

• Shopify: one click to connect, a year of orders backfilled, then synced daily
• Google Ads & Meta: daily spend and funnel metrics – ROAS and CAC without an ads CSV
• Opens and clicks tracked automatically on managed email sending
• Load a realistic demo dataset from the Data manager – and remove it just as easily

Text your customers – through your own SMS account

SMS is here. Reach customers where they actually read – a text gets opened in minutes, not days – using your own Twilio, Telnyx, Vonage, MessageBird or SMS.to account. Your number, your sender reputation, your rates. Opt-out is built in from the first send: anyone who replies STOP is suppressed automatically, so you stay compliant without having to think about it. And SMS is a first-class step in Journeys – add a text to any automation, write exactly what it should say, and send it to the person in that run or broadcast to a whole audience. A live counter shows how many characters and how many texts each message uses as you type, so there are no surprises on your bill.

• Bring your own provider – Twilio, Telnyx, Vonage, MessageBird or SMS.to – so it's your number and your rates
• STOP and HELP opt-outs are handled for you, automatically – compliant from the very first send
• Add an SMS step to any Journey: write the text and it sends, to one person or a whole audience
• A live character and message counter as you type – including when an emoji quietly doubles the cost

Connect your whole stack – and your AI actually uses it

You can now connect over 3,400 tools to The AI CMO – the apps you already run your marketing on, across acquisition, retention, and operations. And your AI doesn't just know they're connected: it can work inside them. Connect your calendar and ask it to add a meeting; connect your project tool and ask it to open a task; connect your CRM and ask for the latest leads – it figures out what each tool can do and does it. The same is true on autopilot, so your journeys and campaigns can act across your connected tools, not just talk about them. And if you'd rather keep it simple, you don't have to connect anything at all – The AI CMO is a complete marketing platform on its own.

• Over 3,400 integrations – social, ads, email, CRM, commerce, analytics, even project management like Jira and Notion
• Your AI can act inside a connected tool, not just see it – "add this to my calendar", "open a task", "pull my latest leads"
• Works the same on autopilot – your journeys and campaigns can do real things across your connected tools
• A redesigned Connections page: your key channels up front, the long tail a search away, with Email and SMS both first-class send channels
• Open or all-in-one – bring the tools you already use, or run everything inside The AI CMO

Your Google Ads Strategist just got sharper

Auditing a live Google Ads account is smoother, and the counsel is sharper. Pick an account and you'll see it by its real name, so you always know exactly what you're looking at. And every audit now runs on the most capable intelligence we offer – the kind that reads your account the way a seasoned strategist would, and points you straight to what's worth changing.

• Pick an account by its real name, so you always know exactly what you're auditing
• A smoother, more dependable connection to your live Google Ads data
• Powered by the most capable intelligence we offer, for sharper, more strategic recommendations

Your content looks the way it should in Chat

Everything your AI CMO writes in Chat now reads clean and complete – proper headings, bullet lists, and emphasis instead of stray symbols. Social posts show inside their real platform card (LinkedIn, Instagram, Facebook, X, TikTok), and when you ask for a tweak – "make it shorter", "drop the hashtags" – the updated post stays in its preview instead of dropping to plain text. And when your AI CMO asks you a quick question back, like which image size you'd like, that now reads as a normal message rather than a half-finished post.

• Generated copy is formatted properly – headings, lists, and emphasis all show correctly, with no stray symbols
• Social posts preview in the right platform's card, and keep that preview when you refine them
• A follow-up question from your AI CMO stays a normal chat reply – no more mistaking it for a post

Your Library is easier to get around

Browsing everything you've created just got calmer and faster. Your Library now turns page by page – jump to any page, see exactly how much you have ("Showing 1–30 of 142"), and reach the bottom without an endless scroll that keeps loading. Flip pages with your left and right arrow keys, close a preview with the Escape key, and it remembers whether you prefer grid or list.

• Page-by-page navigation with a clear running count – no more infinite scroll
• Keyboard shortcuts: left and right arrows to change pages, Escape to close a preview
• Remembers your grid-or-list choice between visits
• Tidier item actions – Download only appears on things you can download (images, video, files); text and ad copy show Copy instead

Flash Report always shows the brand you're viewing

If you run more than one brand, your Flash Report now always reflects the one you have selected – its numbers, its industry, its results. A brand-new profile correctly shows an empty report until you connect its data, instead of borrowing another brand's figures. Switch brands and the report follows you.

• Numbers, industry, and results stay tied to the brand you're viewing
• A fresh brand shows a clean, empty report until its data is connected – no borrowed numbers

Every image now runs on Google's latest image model

We moved every image you generate – across the Image Center, Banner Studio, the ad creators, and anywhere your AI CMO makes visuals – onto Google's newest production image model. Nothing changes in how you work; the engine underneath is simply the latest, most stable version.

• Applies everywhere images are made – Image Center, banners, ads, social visuals, and video opening frames
• Same studios and the same steps – just a more current engine behind them

Upload one CSV, get a marketing brain – Analytics for every plan

Your AI CMO now has a memory for your business numbers, and feeding it takes one file. Drop a single CSV with your orders and your ad spend together (or separate exports from your store and ad platforms – we detect which is which) and the whole platform lights up: revenue and ROAS on the new Analytics home, customer lifetime value and repeat rates in Customer Intelligence, per-campaign profitability everywhere, and an AI chat that can finally answer "how are sales doing?" with your real numbers. Works on every plan – no warehouse required.

• One file is enough – purchases, ad spend, and funnel events (page views, carts) in a single CSV; a sample file shows the exact format and demos everything, including a money-burning campaign so you can watch the system catch it
• Three columns get you started: a customer, a date, an amount. Everything else is optional, and every extra column you bring is kept as an attribute – never lost
• Messy platform names get standardized for you – GADS, PPC, and Google Ads all become one channel; "Spring Launch 2026" and "spring_launch" are recognized as the same campaign
• Customers are created automatically from purchases, with computed properties you never upload: lifetime value, total orders, first/last purchase, acquisition source
• The Data manager (Bloomreach-style) shows every property with type, live example, and your own descriptions – plus an upload history where any import can be deleted with one click
• Re-uploading is always safe: the same order or the same spend day replaces itself, never double-counts
• Optional AI creative analysis on ad exports – your ad headlines get rated great/okay/poor into What's Working (15 credits per run)
• Acquisition, Flash Report, and the executive views all read the same numbers – channel ROAS, CAC, funnels, weekly traffic lights

Your ratings meet your revenue – campaigns finally connect end to end

Until now, what you rated and what you earned lived in different worlds. Now every campaign is one thread: content created in the platform carries its campaign identity into every tracked link and UTM, your store data and ad exports resolve back to the same campaign automatically, and Marketing Pulse shows the verdict – your team's ratings sitting right next to actual revenue, spend, and ROAS per campaign. Red means a campaign is burning money; the daily winner detection now flags both the 2x-and-up campaigns worth scaling and the silent spend leaks worth killing.

• Campaign Scoreboard on Marketing Pulse – rated count and Great % next to orders, revenue, ad spend, and ROAS, one row per campaign, red below 1x
• Copy a campaign's canonical name from the scoreboard and use it on your ad platforms – every future export then finds its way home without any matching work
• Winner detection watches the money now: campaigns returning 2x+ on spend surface as opportunities; spend with zero attributed revenue surfaces as a leak alert
• What's Working refocused on the dialogue: you rate and rank, the system answers back with detected patterns and winning playbooks built from YOUR feedback
• Unmatched platform campaigns get a one-click confirm queue in the Data tab – link them once, the answer is remembered

Campaigns – a new home for the work your AI CMO is shipping

Marketing isn't a tool catalog. So we built Campaigns – the place to start when you have an outcome in mind, not a tool. Tell your AI CMO what you want ("Acquire customers this quarter", "Build a retention program", "Launch our new product"), pick how much you want it to drive (you in the seat with chat coaching, or it on autopilot), and the plan comes together. Each campaign tracks itself through to done and lives on its own card – active campaigns at the top, completed below. Click any campaign to keep working on it; hover any card to delete one you don't need.

• Start by outcome, not by tool – 19 starters spanning the marketing funnel: Acquire customers, Convert leads, Activate signups, Retain customers, Drive expansion, Win back lapsed, Build referrals, Launch product, Build awareness, Thought leadership, Refresh positioning, Open new market, Sales sprint, Newsletter program, SEO engine, Retention program, Run an event, Build community, Customer research – or type anything in plain words
• Coach me mode (every paid plan) – your AI CMO walks you through each step in chat, drafts the work, you stay in control of what ships
• Run it for me mode (Manager and up) – your AI CMO plans, drafts, and ships in the background; you approve the key calls
• Smart channel picks – your AI CMO reads your outcome and your business profile, then suggests the right mix (paid search, paid social, SEO, email lifecycle, SMS, push, direct mail, affiliates, sponsorships, community) instead of a one-size-fits-all list. Skip if you'd rather it figure it out
• Every campaign card shows status at a glance: Running, Needs input, Paused, Planning, or Failed – plus how many steps are done and when there was last activity
• Home now surfaces your active campaigns in 'What I know about you' so you can jump back into work without hunting for it

Chrome Extension – redesigned, multi-chat with history, and you can finally stop a task

The extension that lets your AI CMO drive your real, logged-in browser got a complete polish pass. New design that matches the web app. Your conversation now survives closing the side panel – open it later and pick up exactly where you left off, mid-stream and all. Start a new chat without losing the old one (every conversation lives in a history dropdown, auto-titled by what you asked). Hit Stop to actually stop, mid-thought, mid-tool, mid-anything. And a small emerald dot on the toolbar icon tells you when something is happening in the background, even with the side panel closed.

• Full visual redesign matching the dashboard – light surfaces, emerald accents, real brand icon (not the old lightning bolt)
• Multi-chat with history – every conversation saved, switch back any time, auto-titled by the first thing you asked. The chat-bar at the top shows your current chat with a one-click dropdown for the rest
• Real cancellation – the Stop button now actually aborts the LLM call mid-stream. No more burning tokens after you change your mind
• Persistence – close the side panel mid-task, reopen later (or refresh, or restart Chrome), the conversation is right where you left it. Even works for tasks that finished in the background while the panel was closed
• Live indicator – emerald dot on the toolbar icon when work is happening, so you know the extension is alive even when you can't see it
• Elapsed time on "Working…" ("Working 12s", "Working 1m 23s") so you can tell still-going from stuck. Plus a Retry button on any failed message
• Token cache + reliability fixes under the hood – fewer auth flake errors, faster turn-arounds for back-to-back tasks

Real X threads, smarter content drafts, and bulk-content actually goes to your library

Three related improvements to how your AI CMO writes and ships content. X threads are now a first-class output – your AI CMO can plan a multi-tweet thread and publish it as a properly chained reply, not posted as one wall of text. Every content tool (social posts, blogs, emails, ad copy, landing pages) now taps into a 58-skill domain expertise library (Twitter-marketing, X-virality, brand-guardian, voice-extraction, growth-hacking, and more) so the drafts land sharper out of the gate. And bulk content – where you generate 10 posts in one shot – goes to your library for review instead of trying to publish the whole batch as a single post.

• Threads on X publish as chained replies the way X expects, not as one long blob – your AI CMO knows when an outcome calls for a thread vs a single post
• 58 marketing skills baked into every content tool – your AI CMO now writes with the same playbook strong human marketers use (channel-specific voice, virality patterns, brand consistency, founder-led storytelling)
• Bulk content lands in your library for review – pick the pieces you want to ship one by one, instead of one monster auto-published draft
• Smarter regime checks – autonomous mode now publishes via the right path based on the platform: X / Instagram / LinkedIn / TikTok / Facebook / YouTube go through your Chrome Extension (no more 40-credit cloud-browser attempts on platforms that block automated browsers), everything else stays on cloud

Your AI marketing team grew to 14 – and anyone can now preview the workspace before upgrading

Autonomous Mode got a bigger team, sharper briefs, and an open door. Three new agents fill gaps you actually have: Rebuild My CRM Strategy reads every campaign you've ever sent and writes a new approach. Win Back Customers segments your dormant CRM contacts and runs the re-engagement. Convert More Visitors audits any live page you paste in and ranks the friction by impact. Every agent description is rewritten plain-English with concrete deliverables and a 'Reads from' line so you know exactly which of your data each one uses. And anyone, on any plan, can now click 'Preview the workspace' and explore Today, Team, Office, the templates, and the hire flow before they commit.

• Three new agents: Rebuild My CRM Strategy, Win Back Customers, Convert More Visitors – 14 pre-built in total
• Every agent card shows what it Reads from (your CRM, media library, connected platforms, saved logins) and what it Needs to do good work
• Bracket placeholders like [paste your URL] or [your product name] make it obvious where to fill in for templates that need user-specific input
• Target finish date renamed and clarified – a 'X days from now' badge appears next to the date so a 90-day plan with a 7-day deadline is visible before you hire
• Agents now know today's date – they pace their work to fit your timeline, and flag the conflict in their plan if your deadline can't fit the scope
• Preview the workspace: anyone, on any plan, can now explore Today, Team, Office, all 14 templates, and the hire flow before committing to upgrade

Your AI CMO can now operate any website, even without the Chrome extension

When you ask your AI CMO to do something on a website – check Gmail, post to LinkedIn, find a contact in HubSpot, look up a competitor's pricing – it now has two paths. With the Chrome extension installed it drives your own browser using your existing logins (recommended). Without it, a built-in cloud browser opens right inside the chat, you sign in when asked, and it takes it from there. 40 credits each time the cloud browser runs, refunded automatically if it doesn't complete.

• Live preview shows the cloud browser inline as it works – watch it, or step in to log in
• Saved logins are user-scoped: tick 'save this login' after signing in and the next session for that site picks up where you left off
• Indicator in the input footer tells you which path is active – 'Extension connected' or 'Built-in browser connected', hover for details
• When a login wall appears the live view auto-opens with clear instructions
• Refund is automatic on failure (anti-bot wall, timeout, agent error) – never charged for an incomplete run

A first-run walkthrough that adapts to where you are

Your first time on /home, your AI CMO walks you through what each part of the platform actually does – the morning brief, today's first move, Chat or Autonomous depending on your plan, Studios, Library, Projects, and Track. It branches by your state: brand-new accounts get a 'finish setup' prompt, onboarded-but-unpaid get a 'pick a plan' nudge, and ready users get the full tour. Steps disappear once you're past them.

• 8 contextual steps that highlight the right part of the sidebar as you read
• Tier-aware: Intern/Starter see the Chat pitch, Growth+ see Autonomous Mode
• State-aware: each step only fires if it actually applies to you
• Post-auth now lands on /home (the brief), not a blank dashboard

/home – your AI CMO's morning brief, every day

We rebuilt the front door. /home now opens with a written brief from your AI CMO – what's working, what's next, the one move worth doing today. Below it: in-progress work, this week's scorecard, supporting cards from your real signals, and a 'try this next' shelf. No dashboards to decode.

• Editorial brief composed from your live signals – campaigns, alerts, learned patterns
• Single, concrete primary CTA tied to your current goal
• 'While you were away' overnight summary for returning visitors
• Profile switcher inline at the top so you can swap brands without leaving the page

See your AI CMO's first brief before you sign up

The landing page now ships a live demo: paste your website, get an AI CMO brief written from your actual site in the same voice you'd see every morning in the dashboard. Personalized to your business name, industry, and category – not a generic pitch. Onboarding then pre-fills from that brief so you don't re-answer what we already know.

• Reads your homepage live and writes the brief from what it finds
• Same editorial voice as /home – names your brand, calls out positioning
• Onboarding pre-fills business name + industry + URL from the brief
• Brief recap surfaces on /choose-plan so the pricing decision feels continuous

/settings is your single hub for everything account

Account, Integrations, Team, Storage, Memory, API, Billing, and Preferences – all under one tabbed hub at /settings, in the macOS System Settings pattern. Used to be scattered across /profile, /billing, /connections, /organization/settings. Brand still lives at /brand (it's a different mental model – your brand's voice, not your account).

• Eight tabs replacing four separate top-level pages
• Billing, Integrations, and Team embed as tabs without losing their standalone routes
• Avatar menu in the sidebar simplified to two entries: Settings · Brand
• Old URLs (/profile, /billing, /connections) all still work as aliases

/brand is your unified brand hub

Business profile, guardrails, visual identity, email templates, image style, and industry compliance – all under one tabbed hub at /brand. Used to live across /profile/business, /settings/brand, and /industry-hub. The profile tab also got the URL scrape + AI extract that the onboarding flow uses, so you can fill 9 fields by pasting your homepage.

• Six tabs: Profile · Guardrails · Visual Identity · Email Templates · Image Style · Industry
• Paste your URL on the Profile tab, get all 9 business fields auto-filled
• Old /profile/business and /industry-hub redirect here

Studios, reorganized by what you want to ship

Picking from 100+ tools as a non-technical marketer was the wrong starting point – marketers think 'I need to write something' not 'I need the blog-article-writer tool.' Studios now opens with six intent pills (Write · Design · Film · Plan · Launch ads · Build a page) that filter the catalog to just the tools that match. Category subheads switched from feature lists to outcome statements: 'Brand-perfect visuals in seconds, no designer needed.'

• Six intent filter pills filter the 100+ tools by what you're shipping
• Recently-used tools surface in a horizontal scroll at the top
• Outcome-focused category copy ('Run ads that convert on Google, Meta, and Amazon')
• Card layout: icon-left horizontal rows, iOS Settings pattern

/track opens with an editorial brief

Track (formerly Marketing Pulse) used to drop you into a scorecard. It now opens with an editorial brief at the top – what's working, what to watch, where to spend the next dollar – synthesized from your live data. The scorecard, alert intelligence strips, and channel detail still live below, but the answer comes first.

• Brief at the top: best/weakest channel, shipped-this-week, active strategies
• 'What's working' and 'Watch out' patterns lifted from learned_patterns
• Active strategies row with linked-content counts
• One coherent dashboard, no longer two stacked pages

A sharper engine across image, video, and ads tools

Image prompt enhancement, the UGC workflow, the demo brief on the landing, Google Ads generation, the landing-page builder, and the chrome-extension agent all moved to our newest reasoning engine. Sharper analytical pass at a lower cost per call – which means we use it more aggressively where it helps.

• 9 server-side generation paths upgraded
• Pricing: $5 in / $25 out per 1M tokens (was $15/$75 on the 4.7/4.5 generation)
• Cost logger updated so per-tool spend is tracked correctly

Strategy Creator and workflow tools think harder

Strategy Creator – plus the workflow nodes for blog articles, social posts, email campaigns, PPC ads, PPC scaffolds, and landing pages – now run on a newer, stronger reasoning engine. Better-structured strategies and stronger long-form output across the board.

• Strategy Creator upgraded to the newest generation engine
• Workflow text nodes (blog, social, email, PPC, landing page) upgraded with it
• High-effort reasoning kept on for Strategy Creator

Chat now uses what it scrapes, instead of flattening it

When you paste a URL, the chat shows you what it actually found – a homepage, a changelog, a blog post, a pricing page – and the drafts that follow are grounded in that content. A 'what's new' page becomes a post that cites your real updates, not a generic brand summary.

• Adaptive page detection – changelog, article, pricing, product, docs – picked automatically
• Detection receipt – see what was picked up and a sample of entries before the draft runs
• Social previews now match the platform you asked for
• Refinements keep the same preview template – tweak a LinkedIn post and it stays LinkedIn

Image Center got a major upgrade

Docked rails keep every control on screen while you work, prompts produce sharper agency-level results, and we've expanded the studios so you can jump from a product shot to a full campaign without leaving the page.

• Docked side rails – layers, references and prompt controls always visible
• Rewritten prompt engine tuned for commercial-grade output
• Expanded studio library – product, lifestyle, editorial, UGC

Writing Studio now illustrates your articles automatically

Draft a blog post or long-form piece and Writing Studio generates on-brief images inline, exactly where they belong in the article. No more drafting in one place and hunting for visuals in another.

• AI picks the right moments to add imagery
• Every image matches your brand style and tone
• Swap or regenerate any image in one click

Social Scheduler, rebuilt from scratch

A calendar-native planner that feels like the tool you already wished you had. Drag posts to reschedule, compose with AI, build threads, and set recurring posts – all without leaving the calendar.

• Drag-and-drop rescheduling across weeks
• AI composer with thread and carousel support
• Recurring posts for evergreen content

Landing Page Builder, rebuilt

A fully AI-native block editor. Describe the page, watch it stream in section by section, then polish and share. Every page has a public preview URL you can send to teammates or clients before going live.

• Streaming AI block generation
• Shareable preview links for feedback
• One-click export to publish

Projects, rebuilt around the way marketers actually work

Pick a tactic, get a ready-made plan, and work through it in swimlanes or a distraction-free focus mode. A slide-over panel keeps task details one click away without losing your place.

• Tactic picker with templated plans
• Swimlane board and focus mode views
• Slide-over task panel

Ask the AI to explain any tactic in detail

In your library and strategy views, every tactic now has an 'Explain this tactic in detail' button. One click and the AI walks you through the why, the how, and what to watch for – useful for client reporting or onboarding a new teammate.

Keyword Research is reliable again

Keyword Research was occasionally failing on production. We now call DataForSEO directly instead of routing through a flaky hop, so results come back every time.

Google Ads Strategist is now a conversation

Instead of a form, it's a chat. Ask questions, brief a campaign, and the strategist builds keywords, ad groups and copy for you – calling the right tools behind the scenes so the output is ready to ship.

Chat now auto-fills from your profile before it writes

Before the AI publishes, posts or sends, it now validates the brief against your business profile and fills in missing details itself. Fewer clarifying questions, fewer surprises, safer write actions.

A calmer, more premium look across the product

Landing pages, auth screens and navigation have been redesigned with a warm cream aesthetic, self-hosted Inter font and a new favicon. Pages load faster on mobile and the whole experience feels less busy.

The AI's memory got smarter

Memory now scores what's worth keeping, learns from your corrections, decays stale facts, and consolidates related notes. Result: the AI remembers what matters about your brand and stops repeating things you've already told it.

Chat responses are noticeably faster

We parallelised the slow parts of each chat turn and made reasoning conditional so simple asks come back almost instantly. Long tool chains still take time, but the time to first useful response is down significantly.

Arabic language support with right-to-left layouts

You can now work in Arabic end-to-end. The AI writes in Arabic, tools receive language instructions, and the interface flips to right-to-left where it should.

Brand Settings, redesigned

Guardrails are easier to edit, custom fonts are first-class, and the whole page now matches the rest of the product. Your brand rules are where the AI looks first before writing anything.

Creative Performance Analyzer

Drop in any ad creative and the AI reads the image with AI vision, pulls out what's working, what's distracting, and gives you a concrete rewrite brief. Useful before you spend, and even more useful after.

Marketing Pulse, redesigned with an AI executive summary

A new intelligence strip, warehouse highlights, recommended campaigns and – at the top – an AI-written executive summary of what's actually happening in your marketing this week.

Seasonal alerts now fire across the full window

Marketing Pulse seasonal alerts were only triggering on the exact day of an event. They now trigger across the whole window, so you get the nudge early enough to actually act on it.

Browser actions no longer paste truncated HTML

When the chat drove the browser to paste long HTML (like a full article), content was being cut off. Fixed – the full content is substituted from chat history before pasting.

Facebook metrics now sync for posts published from chat

Posts you published from chat weren't showing up in Facebook metrics sync. They do now, with fresh page tokens fetched on every sync.

LinkedIn publishing is reliable again

Migrated LinkedIn publishing to the new Community Management v202601 API and fixed the profile lookup that was intermittently failing. Posting to LinkedIn just works now.

Email previews in the library finally render correctly

Email HTML was rendering as plain text with trailing junk in the library detail view. Fixed by isolating the email in its own iframe – what you see is what gets sent.

'Dream for me' – let the AI propose the goal

Not sure what to work on? Ask the chat to dream up a goal for you. It looks at your business, your recent activity and what's working, then proposes a goal worth pursuing this week.

Autonomous Mode is here

Set a goal, approve a plan, and the AI runs it. Notifications keep you in the loop, access controls keep things safe, and the Chrome Extension can detect when you need a human in the browser.

Better image generation across every tool

We moved image generation to a new state-of-the-art image engine, added a structured brand style guide the AI consults before every image, and added an automatic fallback so things keep flowing when providers get busy.

A cleaner, more useful Dashboard

A new Marketing Intelligence widget, calendar hover cards, and the obsolete widgets are gone. The dashboard now leads with what to do next rather than a wall of numbers.

Batch image generation

Generate several on-brand variations in one go instead of running the prompt repeatedly. Good for A/B ideas, carousels and storyboards.

Teams, invites, SSO and a redesigned billing page

A full organisation system: invite teammates, manage roles, turn on SSO, and see a billing page that finally looks like it belongs in an enterprise tool.

Task scheduler and outcome-first welcome

Ask the AI to do something on a schedule – weekly roundups, Monday-morning briefings, monthly reports. The new welcome screen also leads with outcomes instead of tool names, so you pick what you want to achieve.

Publish to WordPress straight from chat

Write a post, say 'publish it', and it lands in WordPress – formatted, with the right metadata. You can unpublish from chat too if something needs to come down quickly.

TikTok and X (Twitter) are now connected

Two new Nango-powered integrations: connect TikTok accounts and X (using the latest v2 API) to post from chat, from Social Scheduler or from Autonomous Mode.

Flash Report now runs on real warehouse data

KPI plans, industry benchmarks, month-over-month comparisons, and exec vs. channel views sourced from the same ClickHouse aggregates – so the numbers match across every page.

Data Warehouse and Customer Intelligence, premium redesign

Enterprise-grade polish across Data Warehouse and Customer Intelligence. New query tools, funnel events, campaign insights, and a cleaner churn-risk view.

What's Working, redesigned

Rate what worked, keep the signal, and have it flow back into chat suggestions. Soft-deleted items are hidden by default and ratings now sync across pages.

Video Ads: AI Ad Creator, Mass Ads Studio and Actor Library

A complete video-ads pipeline. Create actors, compose scenes, generate a dozen variations at once, and retry any clip without losing your setup. Upgraded to the newest video engine with better progress tracking.

Chrome Extension ↔ Chat bridge

The chat can now drive your browser through the Chrome Extension. Animated progress, a stop button, and graceful fallback when you don't have the extension installed.

A premium 6-phase onboarding

New users now go through a guided onboarding that collects brand identity up front – voice, colours, reference images – so the AI can produce on-brand work from the first chat message.

Brand reference images for consistent visuals

Upload reference images and the AI analyses them to keep every generated visual on-brand – same palette, same mood, same style. No more one-off images that don't match.